Custom software for businesses that have outgrown WhatsApp and spreadsheets.
I'm Darryn, a developer with 25 years of experience. I find what is slowing your business down, build the software that fixes it, and stay on to keep it working.
You deal with me directly. No account managers, no hand-offs.
The business grew. The way it runs didn't.
None of this needs a big IT project. It needs one person who understands the business and can build.
- Jobs live on paper cards, and the office finds out what happened days later.
- Enquiries come in on WhatsApp, email and the website, and some never get an answer.
- One spreadsheet runs the business, and only one person understands it.
- You pay for three systems that don't talk to each other.
- Your team retypes the same information every week.
Software built around how your team already works.
You own everything I build for you.
Internal tools and web apps
Job tracking, quoting, scheduling, stock, reporting. Built for a phone first, because that is where your staff are.
Integrations
The systems you already pay for, connected, so information is typed once.
AI assistants
On WhatsApp, email or your website, answering from your own documents and rules.
Replacements
For paper, spreadsheets and old software nobody wants to touch.
Don't take my word for it. Here's software I built that businesses pay for.
🔥 HotLead is my own product. It captures leads and makes sure every one gets followed up. I designed it, built it and run it myself.
- LiveIn daily use by real businesses.
- Built for a phoneOwners run it between jobs.
- In the app storesOn Google Play and the App Store.
- Ready for AIOne customer's AI assistant built 11 funnels and 53 posts in it, using the same screens a person would.
Start small. One problem, three weeks, fixed price.
You shouldn't have to trust a developer with a big project before you have seen them work. So we start with one.
Find it
I sit with how work actually moves through your business and find where it loses the most time or money.
Fix it
I build one working thing that fixes it, with the people who will use it.
- Working softwareIn your team's hands, not a report about what could be built.
- A plain list of what's nextWhat to fix after this, in order.
- A fixed priceAgreed before I start. If we stop there, you keep what I built.
Then I stay on as your developer.
A developer, monthly
Most businesses don't need a full-time developer or an IT department. They need someone who knows their systems and is there when something needs building, fixing or connecting.
A part-time CTO
For larger businesses: I own the technology decisions, the suppliers, and the developers you already have.
Already know what you want?
Send me the idea. I'll scope it and give you a fixed quote.
Hi, I'm Darryn.
I've spent 25 years building software, 16 of them as a hands-on CTO. I've also run marketing for businesses, so I build with one eye on how you win and keep customers.
You work with me directly. I'll ask questions, challenge assumptions when it helps, and build the thing myself.
What it’s like to work with me.
I’ve worked with Darryn for 10 years or more and he has built three business critical SaaS systems for me and a website that sells. He’s a pleasure to work with and possesses an entrepreneurial flare that is vital when working with the CEO / CRO; understanding the business drivers and USP’s and ultimately manifesting an integrated system which delivers sales growth. Darryn provides a turnkey solution and is also there for the long term. He really acts like a business CTO and is a key member of the team. He’s now fully invested in the new technologies and has always been at the cutting edge. Having worked with many developers I can tell you Darryn is the best.
I’ve worked alongside Darryn for over 16 years on all sorts of projects across a wide range of technologies. Watching him get to grips with a complex technical problem is genuinely impressive. He gets to the heart of it quickly, thinks it through logically, and finds a way forward even when the solution is far from obvious. When a particularly tough technical challenge comes up, I’ve never had any doubt that Darryn will find a way to get it done.
The other thing I’ve come to appreciate over those years is the kind of person he is when the pressure’s on. He’s loyal, he puts in the extra effort when it counts, and he won’t leave you in the lurch when things get tough. He’ll stick with you and see it through. That combination of technical ability and character is rare, and I’d work with him again in a heartbeat.
I absolutely love that I can pick a theme for my social media and it helps schedule my social media posts for the week. It has also helped with handling prospective clients. I do not have to worry about not answering a query right at that moment allowing me the time I need to spend coaching.
HotLead by Keene Growth
Need more customers, not more software?
That is what HotLead is for. Use it yourself, or have me run it for you: your offer, landing pages, ads, follow-up and a monthly report.
Tell me what's not working.
Answer a few questions and I'll reply personally. If I'm not the right person, I'll say so.
Based in Jeffreys Bay. Working with businesses across South Africa.


